Today, the online transaction volume of steel exceeded 100 million yuan

"Not only steel information, but also information value". Recently, the transaction volume of today's online steel trading platform exceeded 100 million yuan, making new progress in the construction of e-commerce business highland. The platform promoted the digital transformation of bulk commodity trading and helped the traditional steel industry develop to the scale of the Internet!

Today Steel is a bidding trading platform affiliated to Today Steel E-commerce (Hebei) Co., LTD., which integrates steel information, market dynamics, metallurgical encyclopedia, bidding trading and other features. Since the self-developed Today Steel auction system was officially launched in July 2022, online trading has shown a strong momentum of development and strong vitality. The range and types of trading on the platform have been continuously expanded, and the transaction volume has been rising. The auction system has accumulated 243 transactions, with the total premium ratio reaching 12.6%, and the highest bidding for a single transaction is 334 times. The highest premium rate reached 460%, with an additional income of more than 11 million yuan for settled enterprises.

Openness and transparency

Free bidding

Today's steel trading plate is a fair bidding trading system that integrates forward bidding, reverse bidding, free bidding and other functions. It takes "Internet + resource trading" as the basic framework to provide first-hand resources for buyers and suppliers. At the same time, the bidding system relies on an open and transparent procurement scenario, and greatly reduces the situation of multiple bids and unsuccessful bids in the form of fair bidding. E-commerce procurement is efficient and fast, and the whole process is controllable, which can significantly reduce the procurement cost of enterprises. At present, Hebei Xinda Iron and Steel Group Co., LTD., Qian 'an Jiujiang Wire Co., LTD., Tangshan Delong Iron and Steel Co., LTD., Tangshan Songting Iron and Steel Co., Ltd. and other iron and steel enterprises have entered the platform for trading. The platform has certified nearly 1,000 buyers, and the bidding commodities cover dozens of metallurgical green renewable resources such as waste materials, steel usable materials, by-products, etc. Effectively revitalize the waste and idle materials of iron and steel enterprises. At the same time, greatly increase the sales price of products, iron and steel enterprises to increase income effect.

Transaction flow

Simple and convenient

In order to provide better quality, convenient service, Today Iron and Steel for the purpose of careful service, constantly improve the service ability and level, all-round enhance customer experience and trust. Today's steel auction transaction process is divided into buyer version and seller version, both sides can complete the transaction process within seven steps.

Media matrix

Full display

At present, the total number of users of Today's Steel has exceeded 1 million. The project independently developed the APP of Today's Steel, covering multimedia matrix platforms such as public account, APP, video account, Douyin account and Kuaishou Account. Today's iron and steel wechat public account platform has nearly 300,000 industry fans, is a set of industry dynamics, policy interpretation, market conditions, metallurgy encyclopedia, talent recruitment and other functions in one of the authoritative information platform, covering hot steel information, market dynamics, cutting-edge technology, cost reduction and efficiency, green intelligence, talent recruitment and other sections, timely release of steel industry information; Today's Steel APP Information Edition is a comprehensive information APP in the vertical field of steel. With metallurgical technology and knowledge sharing as the core, it integrates news collection of information from many cities across the country, market dynamics, iron and steel encyclopedia, online trading and other features, with a total of nearly 400,000 users. Today Iron and steel Douyin number mainly releases original shooting video and graphic video, covering market explanation, market analysis, policy analysis, iron and steel current affairs and other aspects of the content. Today Iron and Steel Douyin account, Kuaishou account, video account has nearly 400,000 fans, more than one million likes, more than 100 million plays.

In recent years, Hebei Xinda Group, relying on "Internet Plus", has continued to promote the sales model of e-commerce platform and achieved obvious results. As a one-stop integrated e-commerce service platform for the metallurgical industry chain, Zhongxinlian Cloud Business platform provides customers with whole-process closed-loop services such as resource procurement, bidding, contract management, transaction settlement, big data application, precision marketing, warehousing and logistics, e-commerce operation, e-commerce intelligent consulting, etc., to help customers expand scale, reduce operating costs, and improve supply chain efficiency. Since its launch in August 2019, the company has sold more than 310,000 kinds of raw materials and spare parts for the metallurgical industry, and 2,900 registered users distributed in nearly 200 cities and regions across the country. As of February 1, 2023, the total amount of transactions has reached 200.4 billion yuan.

Today's iron and steel online trading platform through the e-commerce auction sales mode, truly realize the goods selling buyers, goods selling users, to achieve the maximum benefit of the enterprise! "Changing with The Times and developing with the trend" is the inevitable demand of modern e-commerce, and it is also the general trend for e-commerce platforms to promote the transformation of iron and steel enterprises from production-oriented manufacturing to service-oriented manufacturing. Looking forward to the future, Hebei Xinda Group is committed to building a new development pattern. Relying on the advantages of emerging technologies such as the Internet, the Internet of Things, big data and cloud computing, Hebei Xinda Group will further explore the road of digital steel trading, continuously optimize the platform operation mechanism, accelerate the construction of the platform cargo pool, integrate commercial resources, and build a smart service system of steel industry chain with trading as the core. Help the iron and steel industry supply chain reform and steady progress!